The Not-So-Obvious Harm of Cyberhate: Source Magnification of Hate Tweets, Unhealthy Food Choice, and the Moderating Role of Group Identification
Asian Communication Research | 한국언론학회 | 17 pages| 2022.07.29| 파일형태 :
조회 1113 다운로드 1
자료요약
Guided by research demonstrating the impact of social identity threat on physical health and the source magnification framework, we investigated how hate tweets from multiple sources, relative to hate tweets from a single source, influence target group members’ health-related behavior-specifically, food choice. We conducted an online experiment with a sample of Asian Twitter users in the United States. Participants were randomly assigned to view an identical set of anti-Asian hate tweets either from a single individual or from multiple individuals. Subsequently, in an ostensibly unrelated task masked as a marketing survey, participants customized a pizza by selecting toppings from a list presenting an equal number of healthy and unhealthy toppings. We found that participants exposed to multiple-source hate tweets selected a greater number of unhealthy toppings than those exposed to single-source hate tweets. We also found that group identification was a significant moderator, with those lower in group identification more likely to choose unhealthy toppings when exposed to multiple-source hate tweets. Our findings suggest that exposure to multiple-source hate messages, relative to single-source hate messages, may exert a detrimental influence on target group members’ health to a greater extent, while highlighting a possible buffering role of group identification.
목차
ABSTRACT
Social Identity Threat and Unhealthy Food Choice
Application of the Source Magnification Framework to Hate Tweets
The Role of Group Identification
METHOD
RESULTS
DISCUSSION
CONCLUSION
REFERENCES
#cyberhate #hate tweet #multiple source effect #food choice #group identification
저작권 안내 및 사용범위와 규정
  • 위 정보 및 게시물 내용의 불법적 이용, 무단 전재, 배포는 법적으로 "금지되어" 있습니다.
  • 저작권 침해, 명예훼손 등 분쟁요소 발견시 하단의 “고객센터”를 이용해주세요.
  • 기타는 저작물의 등록자가 정하는 사용 범위와 규정에 준합니다.
  • 위 자료는 한국언론학회 가 저작권을 관리하고 있습니다.
자료 제공처