"당신은 당신이 한 모든 훈련의 결과이다."

압도적인 비쥬얼을 보여주는 스포츠브랜드 Under Armour의 광고입니다.

한 사람이 반복하는 수많은 시간의 훈련을 수적인 비쥬얼로 그대로 보여주는 아이디어, 얼핏 단순해보이지만 그 비쥬얼의 효과는 상당히 와닿는 것 같습니다.음악과 절도있는 영상의 조화로 감동을 주는 광고입니다 :)

Advertising Agency: Droga5, New York, USA

Creative Chairman: David Droga

Chief Executive Officer: Sarah Thompson

Chief Creative Officer: Ted Royer

Creative Directors: Alexander Nowak, Felix Richter

Copywriter: Sergio Alonso

Art Director: Sebastian Piacentini

Junior Art Directors: Max Friedman, Vignesh Seshadri

Junior Copywriter: Kathryn Kvas

Chief Creative Officer: Sally-Ann Dale

Head of Broadcast Production: Ben Davies

Broadcast Producer: Bill Berg

Associate Broadcast Producer: Samuel Marx

Global Chief Strategy Officer: Jonny Bauer

Head of Strategy: Chet Gulland

Group Strategy Director: Harry Roman

Senior Brand Strategist: Candice Chen

Junior Strategist: Isaiah Brown

Head of Communications Strategy: Colleen Leddy

Communications Strategist: Hillary Heath

Group Account Director: Julian Cheevers

Account Director: Brian D’Entremont

Account Manager: Lucy Santilli

Associate Account Manager: Scott Bubis

Project Managers: Courtney Kosup, Monique Lavie

Sound Mix: Sonic Union

Sound Mixer: David Papa

Studio Producer: Justine Cortale